General Tire

Anywhere is Possible

Launch new brand positioning, develop visual assets, execute, manage and measure HTML5 digital campaigns and web properties.


In a Nutshell

General Tire is an American tire manufacturer and conglomerate with holdings in tires, rubber compounds, rocketry and aeronautics, entertainment and news, and real estate. The "Anywhere is Possible" campaign aims to reward customers for their adventurous spirit through a print and experiential campaign. Stash rewards in remote locations and advertise their GPS locations via print and social media, inviting customers that find them to join us on our next expedition.

  • Client

    General Tire

  • Services

    advertising, photography, digital

  • Website

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